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Since the release of the Buggles song “Video Killed the Radio Star” and the introduction of the music video station MTV in the early 80’s, music videos have progressed into a predominate part of our culture. Every generation has had its video icons. These icons have used the music video to convey messages to their viewers. Messages sent through music videos have included everything from what to wear, how to act, and who to vote for. With such an influence and with ever increasing availability, it is important that viewers become media literate in order to critically question what messages are being sent through videos to them. We have chosen fifteen popular videos that are on current, consistent rotation on music video stations. We have summarized them and added in critical questions to consider for visitors to this blog to answer. We have also linked the videos to this site. You can access each video by clicking on the picture of the artist that is found beside the title of the video.

Friday, March 30, 2007


Anti-Flag- "This is the End"
This video is shot at one location. The scene is a concert at a very small venue. We see a mock white house in the background. Throughout the video, statistics of the number of different cosmetic procedures that people have as well as stats of some of the related consequences are put on the screen. Every stat is followed by a “This is the end of….” statement.

Questions to Consider:
How do certain things in the media persuade you?
What messages are given to young males and females through advertisement?
Think of some corporations that target young males and females in their marketing.

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